CRISIS MANAGEMENT
01 정의
위기(Crisis)
사회에서 흔히 발생하는 문제나 쟁점 또는 대재앙과는 구분되는 개념으로, 인간이 초래한 사건의 영역에 속한다 - Mitroff & Anagnos. 2001, 김영욱. 2002 재인용
발생확률이 낮거나 일상적이지 않다 - Dutton, Mitchell. 1986
조직의 생존을 결정하거나, 조직체 내/외부로부터
Why?
페놀폐수 소각로 고장 방관
당시의 여론
선정적이고 자극적인 언론보도
Crisis management 담당 인력 부족
부정적 인식 확산
HOW?
박용곤 회장의 사과문 발표 및 200억 기부
사고수습대책위 구성
광고 전면 중단
신임 회장의 환경보전 다짐
적극적이고 개방적인 태도로 여론 조성 노
Management Idea.
인각적 매력, 즉 인들을 지닌 리더가 되어야 할 것을 주장.
마쓰시타는 바람직한 인간경영의 틀을 만들라.
신뢰와 리더십으로 조직을 이끌어야 한다.
사원을 참여 시켜 헌신하게 하라.
조직이 한 방향으로 흐르게 해야 한다.
80’s in Japan
계열, 하청, 메인 뱅크 등 물품 및 자본
management. So management is thorough. It aims young class, because that class buys goods regardless of price. Starbucks shops usually are located in landmark which is used appointment place. So people come to starbucks naturally.
*promotion
You know, starbucks doesn’t use advertisement through TV, radio. In the beginning stage, it doesn’t have enough capital to use ad. There is just ad b
crisis because of IMF situation. After the economic crisis IMF Ssangyong workout program begins in 1999. Ssangyong was also building its own sales network was developed at the same time a new car. Ssangyong growing to be an amazing advancement from 15 to 1200 billion won during 50 years in 2003. But Ssangyong sold out by Shanghai motors. Since 2009, Ssangyong begin Turnaround process and have be
crisis the loans and advances to banks increased very much between 2005 and 2006 as a consequence of the stability of the credit quality. However, during the crisis there was a 29% decline in loans and advances to banks that occurred mainly in Hong Kong and the UK where Balance Sheet Management invested a greater proportion of its assets in government and government-guaranteed debt as a measure
2) Managing external debt using sustainability indicators
External debt management involves balancing resource mobilization and deployment as well as orderly repayment of future obligations. For sustainable debt management, policy makers need to project accurate debt dynamics that are sensitive to the way the current account deficits are being financed. If borrowed resources are not used produ
The Asian economic crisis raised the need of a union of countries to stabilize the global economy and to support continuous development.
G20 held a summit talk to resolve the current global economy crisis by the necessary cooperation of developed countries and rising countries.
Japan’s Economy after the Global Economy Crisis and Its Responses
The Four Unfavorable Factors in the Japan
DP(Dubai port) world is company for terminal operator
This company adopted customer centric approach by effectively manage container, cargo, and bulk to increase efficiency and fastness.
DP world used IT technology to improve terminal capacity utilization
Also, the company tried to make loading and unloading just in time.For this, they use RFID system.
By this technology, the company cou